The Power of
Content Marketing
IMPORTANCE OF TARGETED CONTENT
Content is King
At Straits Creative, we create engaging brand content that is relevant to each specific market segment. We apply a fully integrated content strategy across digital marketing efforts to raise awareness, spark an emotional connection, garner a following, and generate conversion. We do our visual storytelling through creative copywriting and engaging photography.
WHY YOUR BUSINESS NEEDS CONTENT MARKETING
BUILD
TRUST
People develop an opinion of your company when you have good content relevant to them. They trust you when they deem you a credible source of information.
INCREASE
TRAFFIC
When you have great content, you give people a reason to keep coming back to your website and the chance to refer you to their own network.
HELPS WITH
SEO
Useful content that provides answers people are looking for will generate a following and increase your organic search ranking when optimized.
GENERATE
LEADS
Once you have built brand trust, your viewers will likely remember your product and even talk about it. They will likely make the purchase and become customers.
The Beauty of
Multichannel Marketing
WHAT WE DO
Content Marketing Services
Creating a multi-channel marketing strategy is not as simple as just uploading content. It has to be planned systematically. We create a cohesive content marketing program to tap into the digital and physical world. We create targeted content opportunities in different devices, social media platforms; even billboards, print ads, merchandising, and other marketing collaterals.
PHOTOGRAPHY
We are highly visual creatures. Photos drive unique and engaging stories and can influence consumers to act. As they say, a picture is worth a thousand words.
COPYWRITING
The words you use gives your audience a reason why they should take the desired action. Good copywriting has the power to convert readers into customers.
GRAPHIC DESIGN
When it comes to producing content, graphic design can enhance the narrative or visual storytelling. Color, light, and imagery can attract your viewer to click.
EVALUATE STRATEGY
We evaluate your current content strategy and present opportunities to create engaging content that is relevant to your customers.
KEYWORD MAPPING
We do a competitive scan and take a look at global and local players. We then evaluate the keywords and SEO strategy they employ.
CREATE CONTENT
Once a solid content strategy is in place, we use strong images and create copy that will resonate with your customers.
TRACK AND REPORT
We evaluate monthly content reports to highlight opportunities. Over time, we readjust and redevelop content.
Let Us Inspire You!
We take great pride in defining the desired outcomes for each initiative we do. Send us a message and we can walk you through how we can help you.